Bo Arpi - Planning and Control Through Marketing Research, Hutchinson, 1973
Bo Arpi - Planning and Control Through Marketing Research, Hutchinson, 1973
Navy cloth with dust jacket in fine condition. Silver gilt to spine, and bumped ends. Foxing to page edges. Tanning and darkened to endpapers. T. Dalby (Richard Dalby's father) in pencil on endpaper. Text firm and clean. Tanning, stains to dust jacket with bumps on edges.
Weight 475g. Pages 249.